Good standing in the market is the enterprise product weapon winter

2012 has been more than half of the photovoltaic industry winter seems to still spreading. 2011 by the European major consumer of photovoltaic electricity price subsidy policy adjustments and the impact of general economic conditions in Europe , the photovoltaic industry was caught in a very dangerous situation , entering in 2012 when most of the business confidence and expectations of the Americas on the domestic market , the United States of dual investigation once again let China PV industry into a deep crisis, the winter is still spreading.

    Macro data from multiple perspective, PV dc to ac converter market in this sector was relatively strong in the winter a lot . 2011 PV inverter shipments still showed a growth trend, another component companies in the American market suffered a double anti-crisis business relationship with the inverter is not great .

    Strong performance in the winter does not mean that there is no crisis . Guruiwate market analysis team over the past year the good performance of the inverter sector attracted a lot of capital inflows , which can easily lead to blind expansion and vicious competition. Therefore, the domestic inverter manufacturers in terms of the real beginning of winter is not the European market policy changes , but the blind expansion of the domestic market and vicious competition.

    This situation for the domestic market , Guruiwate team has long been predicted . "Any not to do business as a target market expansion are moving toward self- eating " , this sentence is the component companies have been verified , but also domestic wind turbine inverter companies must address.

    "First good product good business " has become the consensus of the Guruiwate leadership team . In their view, the market is not terrible winter , after all, whether domestic or foreign market capacity remained growth. For production Guruiwate team but not the slightest slack in perpetuity , in terms of their quality and performance of products will always be the cornerstone of Evergreen Enterprises .

    Currently Guruiwate production Growatt PV inverter series has made more and more recognized by domestic and foreign customers , market share is growing. The driving force behind this growth is Guruiwate in the semiconductor material selection, process technology , detail design, industrial chain supporting capacity, level of service and other aspects of standardization efforts. Guruiwate domestic market director Xie Xi represents the most , "Growatt inverter has done the best domestic international leader, but we can not stop there, we must through technical innovation, improve component performance , strengthening international cooperation and other means to improve their . "

    PV industry has been going on a year-long winter , when it will end remains to be seen . For enterprises, it is unwise to wait , in order to develop, only two roads . One is to change , as many components as self-help enterprises choose EPC ; another one is to insist , as Guruiwate adhere to good products to do their own businesses, I believe that with their own core competitiveness matter how the market changes can Rain or shine , respond freely .